Rory Lindsay

Rory Lindsay is a multi-disciplinary commercial photographer based in Teddington.  

In 2008, following 15 years working for some of London's most successful advertising agencies, he studied Photography at Central Saint Martins before starting his freelance career.  His client list now includes Getty Images, National Geographic, Vodafone, HSBC, BBC Picture Publicity and many more. 

Fascinated by the idea of 'glamming-up nature', and drawing inspiration from 19th Century botanical illustrations, as well as the fundamental principles of lighting for product and portrait photography, Rory has harnessed the power of AI to create a series of 10 highly stylised 'Artificial Flowers'. 

Gradually prompting the computer with carefully-selected photographic technical terms he was able to use machine learning to shape and refine the floral compositions to his liking, before digitally applying analogue film emulations in post-production, in order to achieve balanced 'photographic' effects.

Visual syntheses' like these represent a new frontier in artistic creation. No longer merely the product of algorithms, they reflect the creativity and vision of the photographer, guiding and interpreting the Al's output.

In this way Als assist in producing unique aesthetics that cannot always be replicated through conventional photography techniques, challenging viewers' perceptions, and evoking emotional responses.

By embracing Al as a medium for artistic expression we acknowlege the dynamic nature of art itself and can enrich the artistic process by developing innovative approaches to image-making.

Instagram: @rory.lindsay.photo